Specific public liability cover limit starting point
Source: AXA
cover level starting at £1 million and ranging anywhere up to £5 million
Source: AXA
cover level starting at £1 million and ranging anywhere up to £5 million
Source: AXA
This discount is applied automatically and lasts for the lifetime of your policy.
Source: Hiscox
Cyber insurance is popular with businesses that operate online – this offers protection against digital risks and losses.
Source: Hiscox
Yes, if your toy shop also has a workshop on site, this can be insured as part of Hiscox business insurance.
Source: Hiscox
Products liability insurance, for example, can help if you sell items personalised by a third party, in case of safety issues caused by the modification.
Source: Hiscox
If you own your toy shop building, you might also opt for commercial buildings insurance in case of events such as fire.
AXA says:
if you make, sell, or supply toys you'll be protected from claims if a toy of your accidentally harms a child who's bought it.
Hiscox says:
This could be anything from an electric shock caused by a faulty train set to toxic materials used in the making of toy dolls.
AXA says:
It protects you if an employee falls sick or gets injured as a result of working for you.
Hiscox says:
As an employer, you're legally responsible for the health and safety of your employees, so you could be held liable.
AXA says:
This covers everything from the toys, and you sell to the shelving you keep them on.
Hiscox says:
This covers a wide range of toys, up to the value of the cover limit you set – wooden, plastic, electronic and computerised toys can all be covered.
AXA says:
But what would happen if a customer trips over a loose fixtured and gets hurt?
Hiscox says:
When working in the storeroom, a shop assistant is reaching for stock on a high shelf. Stretching, they misjudge the weight and the box of wooden toys topples down on them.
Hiscox explicitly promotes cyber insurance for online toy shops; AXA mentions online stores but does not address cyber risks, creating a gap for digitally-focused retailers
Hiscox provides detailed FAQ guidance on workshop coverage; AXA has no mention of this, missing a revenue opportunity for toy shops with on-site repair operations
Hiscox uses concrete examples (electric shock, toxic materials) that resonate with toy shop owners; AXA's examples are vaguer, reducing perceived relevance and protection clarity
Hiscox frames this as a legal duty; AXA frames it as a protection mechanism, which is weaker positioning for a mandatory legal requirement
Hiscox covers this niche; AXA does not, missing protection messaging for toy shops offering personalisation services